Principled Profit

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June 13, 2007

What do People Think about Sigs on Blog Comments?

Filed under: Marketing Trends/News, Uncategorized — Shel Horowitz, Ethical Marketing Expert @ 6:27 pm

While writing the post about slug lines, a thought occurred to me that I’d like feedback on.

What do other bloggers think about using sigs in blog comments?

I’ve been ambivalent. On the one hand, I love getting extra inbound links and visibility for my core offerings. On the other hand, I don’t see them used much, and I wonder if they’re offensive.

So sometimes I’ve posted and sometimes not, and I’m more likely to post on, say, a newspaper comment page than a blog.

This is the sig I’ve been using, when I use it–looking at it, it occurs to me that one obvious solution is to shorten it, pick one URL per sig, maybe have several versions of say two lines each–what do you think?

________________________________________________
Shel Horowitz, shel (AT) principledprofit.com, 800-683-WORD/413-586-2388

Marketing & publishing consultant/copywriter, award-winning author of

* Principled Profit: Marketing That Puts
People First http://www.principledprofit.com

* Grassroots Marketing for Authors and Publishers
http://www.grassrootsmarketingforauthors.com

* Grassroots Marketing: Getting Noticed in a Noisy World
http://www.frugalmarketing.com /

–>Join the Business Ethics Pledge - Ten Years to Change the World,
One Signature at a Time (please tell your friends)
http://www.business-ethics-pledge.org
_________________________________________________

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2 Comments »

  1. Hi Shel

    Sig files are great but I do think yours is a tad long. I’d also add a reason for clicking on any of the links. That will make it more interactive.

    However, I just saw you are an award winning author, so maybe I should just shut up!

    Great site, too. I’m off to have a peek around.

    Comment by billjw — June 18, 2007 @ 5:47 pm

  2. No need to shut up! In fact, I generally recommend having a reason to visit in a sig–for example, this post of mine from ten years ago. Just need to follow my own advice, ha, ha

    Comment by Shel Horowitz, Ethical Marketing Expert — June 18, 2007 @ 7:39 pm

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