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Entries Tagged as 'amory lovins'

Do Inventions Come From Frustration or Innovation? #blogboost

August 21st, 2010 · View Comments · Energy & Sustainability, General Commentary, International Association of Earth-Conscious Marketers

You’ve all heard, “Necessity is the Mother of Invention.” Well, perhaps that’s true. But another parent might be frustration: wanting to do something better, more easily, faster than you currently can. Yes, some products are developed to fill a need we haven’t known we had. Advances in portable technology, from the beach transistor radio and [...]

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Ecopsychology Stats, With Marketing Implications

June 22nd, 2009 · Comments Off · Abundance and Prosperity, Advertising, Energy & Sustainability, Marketing Techniques and Philosophies

Scott Cooney writes on Triple Pundit about ecopsychology…the correlation between sustainable lifestyle choices and happiness (which seem to focus, in this particular article, on how much happier Germans are than Americans, even though Americans earn and consume so much more. But Germans have a lot more time off work, and presumably spend some of that [...]

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Nuclear Power is STILL Shortsighted and Stupid

June 20th, 2009 · Comments Off · Abundance and Prosperity, Energy & Sustainability

To those who say nonpolluting renewables are just as if not more expensive… 1. Take a look at the work of people like Amory Lovins of the Rocky Mountain Institute, who demonstrates over and over again that when you take a whole-systems approach to locally-grown solar and wind power, economies show up that conventional design and engineering miss completely–like the ability to eliminate a furnace. 2. Count the true costs of nuclear, without all the subsidies and hiding costs by moving them into other budget streams, and the picture is different.

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Could Energy Retrofits be the Best Performing Investment?

April 15th, 2009 · View Comments · Abundance and Prosperity, Energy & Sustainability

If the improvements have even a 20-year lifespan, that $13.2 million investment would return $176 million, and that’s with stable energy prices. The number is much, much higher if you factor in average energy cost increases of 5 percent a year.

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