Principled Profit

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July 16, 2006

Robert Ringer: Know How Your Emotions Affect Others’ Perception of You

Filed under: Customer Service as Marketing, General Commentary, Uncategorized — Shel Horowitz, Ethical Marketing Expert @ 7:31 pm

My good friend and colleague Bob Burg, author of Winning Without Intimidation, recommended Robert ringer’s newsletter. I was surprised, since Ringer is best known as the author of Winning Through Intimidation.

But on Bob’s recommendation, I went in with an open mind. And so far, I’m impressed.

Visit his most recent newsletter and scroll down to “Letting Go of Your Pacifier.” He tells people to get a grip, not to be seen as overwrought, and remember that first of all, things that seem like life-and-death matters often turn out not to be so, and second, that often, we grow and learn from the crises and not just the opportunities. Oh yes, and if you’re the kind of person who gets so caught up in, say, a major sports event that you start throwing things at your TV, he tells you to get a life. (He’d probably say the same about my addiction to politics.)

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