| If you'd like to get an update when we post new content, please click here to subscribe via RSS or to subscribe by e-mail. |

|
Name: Shel Horowitz
Location: Hadley, Massachusetts, United States |
A blog about business ethics from Shel Horowitz, expert on Green principles and business ethics as success drivers. This blog covers the intersections of ethics, politics, media, marketing, and sustainability.
About Shel: Copywriter, marketing and publishing consultant, speaker, and award-winning author of seven books. The three most recent are Principled Profit: Marketing That Puts People First, Grassroots Marketing for Authors and Publishers, and Grassroots Marketing: Getting Noticed in a Noisy world.
Shel specializes in affordable, ethical, and effective marketing for authors, publishers, small businesses, nonprofits, and community groups.
He's currently engaged in a campaign to get 25,000 people to sign--and spread--the Business Ethics Pledge: www.business-ethics-pledge.org



OK, Who’s Got the Deceptive Ad Here?
April 7th, 2008 · 1 Comment · Advertising, Business Ethics, General Commentary
Patrick Byers over at the Responsible Marketing blog has a post today comparing TV ads from the Indoor Tanning Association and the American Association of Dermatology. You can view the ads and vote for which you find more believable.
Here’s what I wrote in his comment field:
What do you think?
Related Posts:
Tags:
If you'd like to comment on this post, please visit this blog's main home at http://greenandprofitable.com/shels-blog/ This is a mirror site, so you'll see the same post there.