Principled Profit

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June 11, 2006

NYT: Don’t Call Our Column “Rubbish”

Filed under: General Commentary, Media Ethics, Business Ethics, Uncategorized — Shel Horowitz, Ethical Marketing Expert @ 12:32 am

This is too weird: The New York Times went back and forth with senior General Motors executives about a letter to the editor from a GM vice president, attempting to rebut a highly critical article by Thomas Friedman. The letter said accusations in the column were “rubbish”; the Times refused to allow that word in the letter.

Writes the PR guy, Brian Akre,

Now, you’d think it would be relatively easy to get a letter from a GM vice president published in the Times after GM’s reputation was so unfairly questioned. Just a matter of simple journalistic fairness, right?

You’d also think that the newspaper’s editing of letters would be minimal — to fix grammar, remove any profane language, that sort of thing. Not so.

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