Guest post by Steve Ostrow [Editor's note: I was sent a review copy of this book, and enjoyed its playful approach to an intimidating subject. So when I was asked if I'd give Steve a forum during his launch, I gladly agreed.] Congress has spoken! Anti-telemarketing legislation has been passed. Under reasonable restrictions, certain tactics [...]
Entries Tagged as 'People Helping People'
How To Sue A Telemarketer In Small Claims Court
August 26th, 2010 · View Comments · Advertising, Marketing Techniques and Philosophies, People Helping People, privacy
Tags: disruptions·how to sue a telemarketer·interruptions·steve ostrow
Another Blog Challenge–OK, So I’m Crazy (#blogboost )
August 19th, 2010 · View Comments · Blog Tour, Marketing Techniques and Philosophies, Networking, People Helping People, Web 2.0/Social Media
I’ve just signed up for the Ultimate Blog Challenge (Twitter hashtag #blogboost), which means a commitment to add ten posts between now and the end of the month. Especially nuts because I’m speaking in Boston tomorrow and probably won’t even get on the computer. Fortunately, I happen to have one post already scheduled. I’ll be [...]
Can A Tomato Change the World?
August 14th, 2010 · View Comments · Abundance and Prosperity, Energy & Sustainability, Frugality/Frugal Fun, People Helping People, Shel's Personal Life, poverty
I feel very sorry for those people who’ve never had a REAL fresh tomato. Comparing it to a supermarket tomato is like comparing a perfectly aged French triple-cream gourmet cheese with Velveeta.
And I feel grateful not only to live in a place where we can have a garden, but in a time when consciousness of local organic and fresh foods is high, and where food is helping people know their neighbors and boost their nutrition.
Yes, a tomato can change the world.
Tags: fresh produce·local organic food·tomato sauce·tomatoes
A Brilliant Ad for CSR…A Puzzling Call to Action
August 1st, 2010 · View Comments · Advertising, Corporate Social Responsibility, Demographics/Psychographics, Marketing Techniques and Philosophies, People Helping People, Social and Economic Justice, poverty
I got the message that it’s my job to make a difference in the world, no matter what I happen to wear.
Now, I confess—As an entrepreneur motivated more by creating social and environmental change than by making a monetary fortune, I am exactly who this ad is directed at. And I was fascinated. I took the rare step of typing in the link that was displayed on the video to find out more
Tags: braddock pennsylvania·corporate social responsibility·csr·entrepreneurship·levi's go forth
A Chance to Confront Racism
July 21st, 2010 · View Comments · Diversity, People Helping People, Shel's Personal Life, Social and Economic Justice, Transparency vs. Secrecy, language
“I’ve been beating myself up for not challenging your racism when you expressed it. So today, I’m going to stop beating myself up and tell you that I didn’t appreciate your put downs of those who look different from you, and I’ll not have you cut my hair again.” Then stand still and listen for dialogue. It may be quite vitriolic, but you may be able to go deeper. And you owe him that much.
You do this, not for his soul, but for yours. But there may be a side benefit of reaching his, too (maybe not right away).
OK, I’m In: The Seven-Day Mini #blog30 Challenge
June 24th, 2010 · View Comments · People Helping People, Shel's Personal Life, Web 2.0/Social Media
150 words a day for seven days. I can do this! When Michelle Shaeffer first told me about Jeannette Cates’ Blog 30 Challenge to write 30 posts in June, I decided not to participate. It was already a week into the moth when I learned about it, and I knew that with my sister’s family [...]
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Business Failures Anonymous
April 23rd, 2010 · View Comments · People Helping People, Web 2.0/Social Media
My I-friend Kevin Lovelady is going after a market that few would dare to pursue: people who’ve failed in business. Kevin, who has been a strong and consistent supporter of my Business Ethics Pledge campaign, feels that people who experience business failure feel “abandoned” and need resources. So he’s set up a blog, a Facebook [...]
Tags: business failures anonymous·kevin lovelady·support group·web 2.0·web 3.0
Building Cooperative Marketing Relationships: Practicing What I Preach
January 27th, 2010 · View Comments · Abundance and Prosperity, Marketing Techniques and Philosophies, Networking, People Helping People, Shel's Personal Life, Web 2.0/Social Media
Cooperate with others to open new markets. It’s one of the key principles of my brand new book, Guerrilla Marketing Goes Green (co-authored with Jay Conrad Levinson), released this week by John Wiley & Sons. The book is a manual for thriving by doing the right thing, showing businesses that Green and ethical practices aren’t [...]
Tags: affiliate commissions·book launch campaigns·Guerrilla Marketing Goes Green·marketing partnerships
Is It Time for the “Elm Street Economy?”
January 5th, 2010 · Comments Off · Abundance and Prosperity, Energy & Sustainability, People Helping People, Uncategorized
It must have been somewhere around 1986, in the early days of my business, that I first encountered the work of Paul and Sarah Edwards, gurus to the home-based business sector that was just beginning to take off back then. I’ve been home-based since I founded my company in 1981, so their message resonated. I’ve [...]
Tags: elm street economy·home-based business·paul and sarah edwards·self-sufficiency·sustainability
Stand Against Injustice! Join These Two Facebook Groups
December 29th, 2009 · Comments Off · People Helping People, Social and Economic Justice, Uncategorized
1. Have you heard about the barbaric, fascistic anti-homosexuality law in Uganda? Yes, they’re calling for the death penalty for consensual sex. Read CNN’s article. Here’s the group to oppose it, please join. 2. Especially if you’re in Western Mass, but even if you’re not: a Facebook support group has sprung up for the Northampton, [...]
Tags: anti-gay legislation·death penalty·facebook groups·northampton arson·uganda anti homosexual bill
