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My friend Peter Shankman solicited comments from PR practitioners about Tiger Woods’ apology scheduled for later today, and the fact that reporters will not have access to him during the event; they’ll actually be in another building. This drew lots of comments on Tiger but basically none other than Peter about how the media will [...]
Just a quote, not me talking. Still, it’s nice to get recognized by this up-and-coming new business TV channel.
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certainly precedent for stories leaping out of niche social media into the mainstream, with major consequences. Just ask Dan Rather about the fake memo about Bush’s military service that cost several key staffers their jobs and forced Rather into premature retirement. I have been a deep critic of Bush (and a fan of Rather), but when I saw the memo reproduced online, I knew there was no way it could be authentic. It was done on a modern word processor.
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Interesting piece in the Washington Spectator, noting that the Anniston (Alabama) Star seems to be doing reasonably well, even as big-city papers around the country move to Internet-only or shut their doors entirely. Even the Boston Globe is teetering. In my own area, I read the Daily Hampshire Gazette, published in Northampton, Massachusetts for over [...]
Tags: anniston star·daily hampshire gazette·hampshire county·newspaper business models·northampton massachusetts·paid subscription newspapers·wall street jurnal
Four years FedEx took over the Kinko’s copy and office services company, the Kinko brand was dropped entirely in 2008; those services are now grouped under FedEx Office. When Marketing Sherpa interviewed FedEx’s Director of Global Brand Management, Gayle Christensen, she outlined eight steps the company took to smooth the transition in the public eye [...]
Tags: blogosphere·fedex kinko's·Gayle Christensen·journalists·social media
Want to know why right-wing pundits far outnumber those on the left in mainstream US TV? Bloggers Jay Rosen and Glenn Greenwald shared a theory on Bill Moyers Journal: having someone like Amy Goodman of Democracy Now would interfere too much with the construct disseminated by US mainstream media that the US government and major [...]
Tags: Amy Goodman·Ann Coulter·Glenn Greenwald·Jay Rosen·Rush Limbaugh·Sean Hannity
Anita Bruzzese’s post on what bloggers can learn from traditional journalists is must-reading for anyone in the social media space. As someone who has done journalism, PR, and blogging (among other kinds of writing), I agree with at least 90 percent of her column. I especially liked her section on rewriting: When I wrote my [...]
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A wonderfully snarky Op-ed in the New York Times by Timothy Egan, called “Typing Without a Clue“–basically attacking Joe the Plumber and Sarah Palin for the book deals they’re expected to ink, and saying writing should be left to the many talented but unappreciated writers out there and not sold off as if it were [...]
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Lostremote.com has an astounding post: a traditional print journalist ranted that a TV station allowing its viewers to select one story for the nightly newscast was the death of standards. The station, in best-practices Web 2.0 fashion, invited him on the show to debate the issue publicly. And this is how the journalist responded: “I’m [...]
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Name: Shel Horowitz
Location: Hadley, Massachusetts, United States |
A blog about business ethics from Shel Horowitz, expert on Green principles and business ethics as success drivers. This blog covers the intersections of ethics, politics, media, marketing, and sustainability.
About Shel: Copywriter, marketing and publishing consultant, speaker, and award-winning author of seven books. The three most recent are Principled Profit: Marketing That Puts People First, Grassroots Marketing for Authors and Publishers, and Grassroots Marketing: Getting Noticed in a Noisy world.
Shel specializes in affordable, ethical, and effective marketing for authors, publishers, small businesses, nonprofits, and community groups.
He's currently engaged in a campaign to get 25,000 people to sign--and spread--the Business Ethics Pledge: www.business-ethics-pledge.org
Wall Street Reform + Oil Cap + Gay Marriage
July 16th, 2010 · 1 Comment · Business Ethics, Democracy, Energy & Sustainability, General Commentary, media-general, Politics, Protests and Crackdowns, Social and Economic Justice, Socially Responsible Investing
Rarely do I open up my morning paper and see even one positive story among the day’s major news. Today—though I already knew about two of them from other sources—there were three: 1. The Wall Street Reform Bill has passed both houses of Congress. Is it everything I want? Of course not. Is it more [...]
[Read more →]
Tags: Argentina Gay Marriage·deepwater horizon·news stories·Oil Cap·Wall Street Reform