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My friend Denise O’Berry is running a contest for the best advice to new entrepreneurs. I don’t have much use for the prize (a year of blog hosting at Network Solutions–I’m happy hosting my own blog), but it felt like a fun and seasonal thing to do. Here’s what I posted: 1. Be as helpful [...]
Tags: entrepreneurship advice
Horace Mann, founding President of Antioch College, famously said “Be ashamed to die until you have won one victory for humanity.” Neither Nicholas Negroponte nor Iqbal Quadir will ever have to worry about shaming themselves in front of Horace Mann’s ghost. These two M.I.T. professors have both made substantial contributions in developing countries, bringing life-changing [...]
Tags: cell phones·grameenphone·horace mann·Iqbal Quadir·laptops·Nicholas Negroponte·one laptop per child
I always start my day looking at the queries from reporters looking for story sources on HARO (Help A Reporter Out). This morning, in addition to the three that I answered, I spotted this intrigung one: Looking for people who use household robots for chores, communication, security or entertainment. Parents if youve purchased toy robots [...]
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Normally, I stay far away from all the get-rich-quick stuff. But I remember when copywriter John Reese became the first Internet marketer to (at least publicly) break the million-dollar-in-one-day barrier. In fact, I remember thinking at the time, oh, for goodness sake, you want us to buy into your product launch so you can set [...]
Tags: anthony tony robbins·john reese·make a million dollars·million dollar day
if you’re like most Americans, when you brush your teeth, you turn the water on (often full-force) and let it run for three minutes or so while you brush. When I brush my teeth, I do it like this:
Readers of my various books will know I’m a fan of alternative locally-based currencies. Here’s a twist: A shopping center in Reno is sending street teams out all over Reno to spot acts of kindness, and reward them with “Karma Cards,” redeemable at the shopping center. Two extra things worth noting: The retail complex is [...]
Tags: cash for kindness·charities·gift cards·karma cards·local currency
I think this is soooo cool! Bicycles are already an incredibly liberating, essentially nonpolluting technology. Now someone in Africa has found a way to use native bamboo as a bicycle-building material. Sustainable, renewable, widely available, and with potentially an enormous impact. How great would it be if this were widely adopted?
A lot of this is stuff that is feasible to do RIGHT NOW. We could save 3/4 of US electricity for 1 cent per kilowatt, and building new power plants can’t touch that cost. He has 1000 ways to do it.
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Scott Cooney writes on Triple Pundit about ecopsychology…the correlation between sustainable lifestyle choices and happiness (which seem to focus, in this particular article, on how much happier Germans are than Americans, even though Americans earn and consume so much more. But Germans have a lot more time off work, and presumably spend some of that [...]
Tags: american lifestyles·amory lovins·ecopsychology·german lifestyles·principled profit·triple pundit
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Name: Shel Horowitz
Location: Hadley, Massachusetts, United States |
A blog about business ethics from Shel Horowitz, expert on Green principles and business ethics as success drivers. This blog covers the intersections of ethics, politics, media, marketing, and sustainability.
About Shel: Copywriter, marketing and publishing consultant, speaker, and award-winning author of seven books. The three most recent are Principled Profit: Marketing That Puts People First, Grassroots Marketing for Authors and Publishers, and Grassroots Marketing: Getting Noticed in a Noisy world.
Shel specializes in affordable, ethical, and effective marketing for authors, publishers, small businesses, nonprofits, and community groups.
He's currently engaged in a campaign to get 25,000 people to sign--and spread--the Business Ethics Pledge: www.business-ethics-pledge.org
