Comments on: Advice to New Entreprenurs

By: Corinne

Corinne — Tue, 05 Jan 2010 20:23:41 +0000

This is great advice for anyone taking on a new business venture. To continue this informed discussion on best practices, something that everyone involved with managing a business should think about is the virtues of working towards a sustainable business. Aside from the obvious benefits to the world, WWF Climate Saver companies show that you can realize a substantial ROI through sustainable initiatives.

At the COP15 CEO Roundtable, WWF Climate Saver companies like HP, Sony, Nike, IBM, Coca-Cola and Johnson Diversey reported overwhelmingly positive results on their current actions highlighting the most aggressive voluntary greenhouse gas emissions reductions effort in the world.

For example, Johnson Diversey, a company with 11,000 employees and operations in 175 countries, has just announced that it will inventory the carbon footprint of every product in its portfolio: http://bit.ly/Jdaction?and place this information in the public domain. Johnson Diversey is the same company that last month announced a tripling of its emissions reductions commitment?from 8% to 25%?by 2013, due to the overwhelmingly positive response from its staff and the success of its programs.

Saving the planet is good for the bottom line. Every Climate Saver company now has data to back this up.

Greenhouse gas emissions should be seen as a form of waste. Reducing waste within any business process is critical to reducing costs.

There is no time to lose. The time we are using now is borrowed from our grandchildren.

For this information to rise above the noise, it will require clear, intelligent prose. That is why I am asking you to share this message. If enough people hear it and are moved to repeat it, the US Senate bill will be passed.

Here?s a link to an Electronic Press Kit, where you can find banners, videos and a press release from the WWF Round Table discussion in Copenhagen: http://bit.ly/Jdaction

On behalf of the future?thank you,

Corinne

Corinne Bendersky
Outreach Manager
influenceXchange
cbendersky@influencexchange.com

By: Yolanda

Yolanda — Thu, 24 Dec 2009 22:47:04 +0000

This is great advice. As a new entrepreneur it's inspiring to find real change going on at the corporate level. I came across this reporting from Curt Johnson (CEO of JohnsonDiversey, one of the family of Johnson corporations), talking about how viewing greenhouse gas emissions as waste and implementing efficiency models to deal with that waste is a powerful way to increase corporate bottom line and enact real environmental controls at the same time: http://bit.ly/jdaction What do you think? .-= Yolanda´s last blog ..WWF Conservation Results in 2009 =-.

By: SmallBizMuse (Michelle Shaeffer)

SmallBizMuse (Michelle Shaeffer) — Thu, 17 Dec 2009 06:54:20 +0000

Reading: @shehorowitz Advice to New Entrepreneurs – http://tinyurl.com/yb96jr9

By: uberVU - social comments

uberVU - social comments — Thu, 17 Dec 2009 03:36:34 +0000

Social comments and analytics for this post…

This post was mentioned on Twitter by shelhorowitz: New blog post: Advice to New Entreprenurs http://principledprofit.com/good-business-blog/advice-to-new-entreprenurs/2009/12/16/...

By: Tweets that mention Advice to New Entreprenurs -- Topsy.com

Tweets that mention Advice to New Entreprenurs -- Topsy.com — Thu, 17 Dec 2009 01:54:33 +0000

[...] This post was mentioned on Twitter by ShelHorowitzGreenMkt, Michelle Shaeffer. Michelle Shaeffer said: Reading: @shehorowitz Advice to New Entrepreneurs – http://tinyurl.com/yb96jr9 [...]

By: shelhorowitz (ShelHorowitzGreenMkt)

shelhorowitz (ShelHorowitzGreenMkt) — Wed, 16 Dec 2009 17:09:58 +0000

New blog post: Advice to New Entreprenurs http://principledprofit.com/good-business-blog/advice-to-new-entreprenurs/2009/12/16/